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Carla Fischer
Carla Fischer

31 Followers

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PINTEREST CASE STUDY: WIREFRAMING MY FAVORITE APP.

Yes, my new lifestyle includes designing wireframes now. And it’s very cool. — As part of my wonderful UX/UI training with Ironhack, I already learned so much exciting things about the basics of the User Experience (UX) design, with Design Thinking methodology and prototyping (i.e. …

Prototype

4 min read

WIREFRAMING MY FAVORITE APP: PINTEREST.
WIREFRAMING MY FAVORITE APP: PINTEREST.
Prototype

4 min read


Pinned

CITTYMAPPER CASE STUDY: A DESIGN THINKING CHALLENGE

EMPATHIZE · DEFINE · IDEATE · PROTOTYPE — During my Ironhack’s UX/UI design boot camp my first challenge was to answer this problem: “Although the current product of Citymapper already solves some of the main problems of the urban mobility, there is one pain point for many users: the different amount of public transport tickets the users have…

UX

6 min read

CITYMAPPER - AN IRONHACK CHALLENGE ON DESIGN THINKING
CITYMAPPER - AN IRONHACK CHALLENGE ON DESIGN THINKING
UX

6 min read


Jan 7, 2021

INSTAGRAM SNOOZE CONTENT: ADD A NEW FEATURE CASE STUDY

You won’t ever miss any more posts by clicking on this new button! If you read my stories you should know by now that every UX/UI project follows a few steps such as: discovering the market by doing researches and interviews, defining personas and journey map to highlight design opportunities…

Instagram

6 min read

INSTAGRAM SNOOZE CONTENT: ADD A NEW FEATURE CASE STUDY
INSTAGRAM SNOOZE CONTENT: ADD A NEW FEATURE CASE STUDY
Instagram

6 min read


Dec 22, 2020

E-COMMERCE CASE STUDY: HELP LOCAL BUSINESS TO IMPROVE THEIR ONLINE PRESENCE

Do you buy plants online? If not, now you will! DISCOVER Based in France, our team decided to focus on a French brand: Bergamotte. Market research Bergamotte is specialized in high-end plants and flowers selling online and engaged in sustainability. Their customers are millennials and adults using online shopping, who wants to buy…

Ecommerce

5 min read

E-COMMERCE CASE STUDY: HELP LOCAL BUSINESS TO IMPROVE THEIR ONLINE PRESENCE
E-COMMERCE CASE STUDY: HELP LOCAL BUSINESS TO IMPROVE THEIR ONLINE PRESENCE
Ecommerce

5 min read


Dec 22, 2020

UX CASE STUDY: HOW TO ANSWER MUSEUM’S VISITS DECLINE?

2020 was certainly a year of challenges, but didn’t it implies design opportunities too? — Have you heard about Design Thinking? I bet you do. If you don’t, go check my article on how I used this technique to create a new feature for Citymapper! As a reminder, Design Thinking is a 5 steps problem-solving process: empathize, define, ideate, prototype, test. It reveals interactions between…

UX

6 min read

UX CASE STUDY: HOW TO ANSWER MUSEUM’S VISITS DECLINE?
UX CASE STUDY: HOW TO ANSWER MUSEUM’S VISITS DECLINE?
UX

6 min read


Nov 23, 2020

TRIPADVISOR CASE STUDY: USABILITY EVALUATION AND SITE REDESIGN

Evaluate an existing product and redesign it to answer the user’s pain points. — Objectives After choosing a User Type (Backpacker, Young Couple, Family w/ children…) and a destination from the 7 wonders (Pyramids in Egypt, Cristo Redentor in Rio de Janeiro, Machu Pichu in Peru…) my goals for this case study were to: Compare different apps and choose one that answers best my User…

Tripadvisor

5 min read

TripAdvisor: Usability Evaluation and Site Redesign
TripAdvisor: Usability Evaluation and Site Redesign
Tripadvisor

5 min read

Carla Fischer

Carla Fischer

31 Followers

UX design ∙ Digital Transformation ∙ Project Management

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    Aela Contents

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